The domestic housing market has fully entered the stock era, and large-scale whole-house decoration demand is gradually replaced by micro-renovation and local light renovation. Kitchen and bathroom cabinet replacement, living room sofa and soft outfit renewal, bedroom storage transformation projects maintain an annual growth rate of over 30%. Consumers reject long-term construction cycles and complicated construction links, and favor assembly-type quick-install furniture solutions that can complete local renovation within 3-7 days.
Another obvious consumption trend is the popularization of all-age adaptive home furnishing design. China’s population over 60 years old has exceeded 320 million, and the silver economy home track has become a trillion-level blue ocean market. More families abandon single-functional furniture and choose integrated products that take into account the needs of the elderly, children and young people: handrail integrated storage cabinets, height-adjustable dining tables, anti-collision soft package furniture, and multi-angle reclining care sofas are increasingly popular.
Unlike the single functional accessories in the past, the current all-age home furnishing solution is a systematic design covering the whole house space, which has become a key differentiated selling point for furniture manufacturers to open up second and third-tier city markets and community renovation stores. Industry insiders predict that all-age light custom furniture will become the core growth track of the home industry in 2026-2027.
